The Good Ol' Days

The Flatiron Building. I walked past it every day on my way to work.

I just returned from a trip to New York City. It was mostly a family vacation, but I took a little time out to visit some friends at my old workplace. It's been over ten years since I've visited and the experience was a little overwhelming. New York has changed so much that during my visit I often felt a little disoriented. Once-quiet downtown neighborhoods are now as bustling as midtown. Every parking lot I remember now has a high-rise sitting on it. Once in a while, though, I'd see something completely intact, exactly the way I remember it, and it brought me such delight. My connection to the city--though tenuous at best--is still there.

My husband and I drove our daughters batty pointing out our old haunts. We had a persistent need to press our history upon them. I wanted them to know I was not just someone who drove a minivan and cleaned the house, that I had a few experiences before they came along. But, alas, the girls didn't seem to really care all that much. To them, I'm just Mom and they're more impressed that I make waffles in the morning than the fact that I once crashed a swank party at The Plaza for the President of Ireland. (True story--and yes, Ireland has a President.)

Union Square -- my old neighborhood.

Also while in NYC, I met with my agent. We discussed the next steps in the submission process for my manuscript. He is developing a list of a dozen or so editors he thinks would be interested in this type of novel and will send out a copy of the manuscript along with reviews from my last book. For those of you who are on the fence about getting an agent, here's reason #457 why you should: multiple submissions. Writers acting on their own are often discouraged from this practice as negotiating can get sticky if more than one publisher is interested, but agents do it all the time. In fact, it's expected. So while the unrepresented writer sends out to one editor, waits two months or longer for a response and then sends out again, the writer with an agent gets a bunch of editors looking at their manuscript at the same time. Instead of waiting months or years to find a publisher, the writer with an agent can hear back in a matter of days or weeks.

My earlier excitement has mellowed into a nervous resignation. I've set my expectations so low as to almost be devoid of ambition. When we sent CEDAR HOLE out my mantra was "Knopf or bust!" (That didn't happen, but Simon & Schuster's no slouch.) Now I'm going around thinking, "Whatever happens, I can always self-publish." I've become just as nervous about success as failure. Walking around New York, feeling the once-familiar manic pulse of the city, I kept thinking, "Can I do this? Am I up for it? Do I still have it in me?"

Over vacation I finally got around to reading BENEDICTION by Kent Haruf, the last book in his PLAINSONG trilogy. It was just as elegant and absorbing and heartfelt as I hoped it would be. It will forever have a place among my favorite books. On a related note, my writing mentor, Richard Russo has a book coming out May 3rd, the sequel to NOBODY'S FOOL called EVERYBODY'S FOOL. I will be running out posthaste to my local bookstore to buy it. In a recent BookPage interview, Russo calls out Kent Haruf as one of his literary role models:

"He was not only a great writer, but also a great man. He went about his work with great seriousness and modesty, caring not one iota about fame or fortune, but only the work, always the work."

Great advice to live by.

You can read the full interview HERE.

Working With Your Personality To Reach Your Writing Goals

Have you caught Gretchen Rubin fever yet? She's the author of best-selling self-help books including THE HAPPINESS PROJECT and her latest, BETTER THAN BEFORE. She also has a new hit podcast called HAPPIER, which she hosts with her sister, television writer Elizabeth Craft (who, incidentally, was an editor for the SWEET VALLEY series around the time I was ghostwriting, but our paths never crossed). If you aren't familiar with Rubin's work, she studies behavior and how we can work with our personalities to achieve our goals.

I'm particularly fascinated by Rubin's concept called "The Four Tendencies". According to her book, BETTER THAN BEFORE, people tend to fall into four different categories when faced with expectations (both inner and outer). Here's a quick overview of The Four Tendencies (if you're not sure which category you fit into, Rubin has quizzes on her website to help you determine your tendency). Disclaimer: this is my interpretation of Rubin's book and may not represent her work precisely. For a more thorough explanation, be sure to read the book.

The Four Tendencies:

UPHOLDERS are people who respond well to both inner and outer expectations. Upholders keep the promises they make to themselves and to others. They set goals and follow through. For example, if Upholders decide they need to get into shape, they'll stick to their diets and go to the gym without fail. While they are extremely disciplined, they can sometimes be seen as rigid. Upholders are accountable to themselves and others. They make up a small percentage of population.

OBLIGERS are the people pleasers. Most people fall into this category. Obligers are motivated by the fear of disappointing others, but aren't so good at meeting their own expectations. For instance, if an Obliger wants to get more exercise, they'll go for a walk every day if they have a walking partner, BUT if the walking partner happens to be sick one day, they'll probably stay home and eat potato chips on the couch instead. Obligers need accountability from outside sources.

QUESTIONERS are the opposite of Obligers. Questioners are good at keeping promises to themselves, but reject being told what to do. If a Questioner wants to go to the gym regularly, they'll go. However, if someone tells them they have to go to the gym because it will make them healthier, they'll need need statistics and documentation to back up the claim and then they'll make up their own minds to go--if there seems to be a good reason for it. Questioners are accountable only to themselves.

REBELS are the opposite of Upholders. They don't like limitations of any kind--from themselves or others. Among the Four Tendencies, this is the most rare category. When something needs to get done, Rebels have to want to do it. The task has to be fun--otherwise, forget it.

I don't think everyone fits neatly into one of the categories all the time--for example, I define myself as an Obliger with Questioner tendencies--but recognizing what motivates you can have a profound effect on making you a more productive writer.


How can we apply The Four Tendencies to our writing ?


If You're an Upholder...Deadlines from editors are not a problem for you. You know you'll meet that deadline, no problem. However, if you don't have a contract it's important that you set deadlines or goals for yourself whether it be setting time aside each day to write or setting your own deadline for a project. Use specific times and dates.

When it comes to following the advice of editors, you're very cooperative about making changes. However, be careful of your perfectionist tendencies, which can keep you from moving forward.

If You're an Obliger...You'll bend over backwards to meet any deadline because the thought of letting your publisher down strikes fear in your heart. When you're on your own without a deadline, you need to decide on a writing goal (with a specific date) and then tell everyone you know about it. Having others know your goals will keep you accountable.

Like Upholders, you are easy to work with during the editing process. The one pitfall to look out for is that your people-pleasing ways sometimes prevent you from standing your ground. You don't always have to make the suggested changes. Do what feels right and don't be afraid to speak up if it doesn't.

If You're a Questioner...Personal goals and deadlines are important to you--editorial deadlines, not so much. It may help to find out the full publication schedule, then you'll better understand why that particular date was chosen. If you know a few weeks out that you're going to miss a deadline, be sure to give your editor a heads-up. If they know ahead of time, often they can work around the new date.

You tend to push back when given editorial suggestions. While there's nothing wrong with following your gut instinct, try to remember that the ultimate goal for everyone involved is to make your work the best it can be. Take the time to consider a suggestion. Ask all the questions you need to understand the reasoning behind a change. You may discover the reason is valid.

If You're a Rebel...What can I say? If you want to write a book or short story or article, write it; if you don't, don't. Since you like to do things your own way, I wouldn't recommend sending agents proposals or half-finished manuscripts. Write the entire piece the way you like, at your own pace, before sending it out. Maybe self-publishing is the best route for you.

I envy you rebels, being able to write for yourself without worrying about pleasing others. I'm convinced some of our most creative minds are rebels. I would caution you not to adopt that 'difficult artist' persona, however. Find a way to work with others without sacrificing your artistic integrity. Being difficult will only hurt you in the end. But never mind what I think--you're going to do what you want, anyway.

Have you recognized your tendency? How has it hurt/helped your work?

Three Looks at the Publishing Business

A few weeks ago I had the pleasure of speaking at Bowdoin College to a group of teenagers who are participating in the Upward Bound program this summer. I have to say I these young people really impressed me—they were so much more savvy than I ever was at their age. Most seemed interested in the writing aspect of the publishing business, but I gave them a very quick overview of different career options within the industry. And then I thought, “Gee this might make a good post.” So if you know you’d like to be involved in publishing but you don’t know exactly what you’d like to do, this post is for you.

Even if you do know what you want to do, read it anway. Nothing wrong with a little refresher.

This is a very simplistic breakdown of the three major career options available to you in book publishing. It by no means encompasses all the options, but it gives you a good breakdown of the general categories and what they entail.

Writer/Author

Pros: You are the reason this industry exists. As a writer, you have the freedom to create a story or a work of nonfiction on any topic you choose, in any style you choose. The work is deeply satisfying and can give you the freedom to live the kind of lifestyle you want. You are self-employed and can live anywhere. There are no start-up costs for your business, only a pen and paper. There is no limit to the amount of money you can make. You can be famous, yet move about with anonymity. A good portion of your job involves travel and meeting interesting people. You get to experience the great thrill of seeing your words in print or your story come alive on the big screen.

Cons: Your success is not solely dependent on how hard you work—a lot of it has to do with luck and timing. Writing is hard, lonely work without any guarantees. Publishing is a slow business and it can take a long time to be paid and to see your book in print. While some writers make enough to sustain themselves, most do not make enough to live solely on their writing income, which makes another job necessary. Those who do support themselves have to grapple with the high cost of health insurance. Most writers do not become famous or receive much recognition. A good portion of your job involves travel, but usually not to glamorous destinations.

Agent

Pros: If you want to get rich, an agent is what you want to be. You have the satisfaction of discovering new talent and managing your clients throughout their careers. You work with authors and editors. Socializing is a big part of your job—you’re on the phone most of the day and have lots of lunch meetings. Invitations to all kinds of parties and events allow you to rub elbows with famous people. You will most likely have to travel a few times a year to the big book fairs, like Frankfurt, and to some writers’ conferences, like Maui, if you so choose.

Cons: Odds are, if you really want to be successful, you’ll have to live in New York (or at least live within commutable distance in Connecticut or New Jersey). Agents work long hours and have a never-ending flood of manuscripts to look at. Their clients can be eccentric and demanding, and often require a lot of hand-holding and ego-stroking. You have to have a fair grasp of legal matters and accounting, and should a disagreement happen between the author and the editor, you will have to play mediator. It can take a long time to build the necessary contacts and client list needed to be a successful agent. If you work for an agency, the company takes a portion of all your commissions.

Editor

(There are many kinds of editors—this is your run-of-the-mill book editor.)

Pros: As an editor, you get to play literary Indiana Jones, looking for The Holy Grail of books. You meet with agents regularly and sift through piles and piles (and piles) of ho-hum manuscripts until you find that one jewel that excites you so much, you just know it’s going to be The Next Big Thing. You find great satisfaction in discovering new talent and using your creativity to bring out the best in an author. As an editor, your work has a nice mix of quiet time and socializing. There are many opportunities for parties and lunches, and travel is a big component of your job. A good editor will travel often and have many opportunities to meet famous people. If you do your job well, the climb up the corporate ladder can be relatively quick.

Cons: Deadlines, deadlines, deadlines. Your life is one big deadline. You work long hours and rarely take vacations. The pay can be low, at least to start. It can take a long time to prove your worth as an editor, i.e. bring in a bestselling or well-respected book. The job requires you to be exceedingly well-rounded; social yet disciplined, literary yet extroverted, creative yet practical. You must learn how to get your points across to sensitive authors without stepping on their toes. In addition to working with authors, you have to coordinate deadlines across many departments in-house (sales, marketing, design, etc), which means that many variables are out of your control, yet still your responsibility. If anything goes wrong, you will bear the brunt of the author’s anger. Nearly all the big houses are located in New York.

Other Options

If you decide to explore the editorial side of publishing, you’ll quickly discover that there are many opportunities: sales, publicity, book design, copy writing and fact checking, just to name a few.

Understanding Your Royalty Statement—Part II

As I mentioned before, royalty statements can be confusing to read, but it’s in your best interest to become familiar with them. In general, the larger the publishing house, the more confusing the statement. On the other hand, big publishing houses also give more information, which can be helpful. Because statements vary so much, you may or may not find some of the elements I’m about to discuss. Know that if you ever have any questions about your statement, your agent or editor will be happy to help you make sense of it.

Know Your Editions

Most books are published in several different forms, so you will often find separate listings for each edition of the book. For example, we’re all familiar with the hardcover and paperback editions. Did you know, however, that paperbacks are divided into two categories? There are the fancy, larger-sized, more literary-looking trade paperbacks and then there are the cheaper, drugstore variety mass market paperbacks. Most hardcover books become one or the other, unless you’re a mega-bestseller, in which case you might become both.

Other editions you might find on your statement are library editions, large-print, electronic, and audio books. Your publisher may or may not control the rights to these editions (look at your contract to know) so you may or not find them on your statement. If, for instance, your agent sold the audio rights to another company, you can expect to receive a separate statement from that company.

Check the Contract

When you receive your first royalty statement, it’s important to have your contract open and to compare the details with those on the statement. Is the pub date correct? Is the advance correct? Do they list the correct royalty payout (very important)? Is the retail price correct? If any of these numbers are off, it will affect your bottom line.

Units Vs. Earnings

Your sales are represented in two ways: units and earnings. Units are the number of books sold and earnings are your monetary share of those sales. For example, if you sell 100 books at $20 each and your royalty is 10% of sales, your earnings are $200 (100 x 20 x .10 = 200). Therefore, under the heading “Units” you’ll see 100 and under “Earnings” you’ll see $200.

On your first few statements, the number of units sold will be a pretty decent number. DON’T GET EXCITED JUST YET. Now is not the time buy a boat or head to the nearest watering hole and buy everyone a round of drinks. The units sold on your statement is actually the number of books purchased BY BOOKSTORES and not by consumers. For example, a Barnes & Noble might say, “Sure this looks like a good book—we’ll put five copies in each store.” This purchase is what you see on your statement. The catch is that if Barnes & Noble doesn’t sell those copies, they have the option of returning them to the publisher for a refund. This is why your publisher will occasional hold back a percentage of sales, called a “Reserve for Returns” until a certain amount of time has passed (more on this here). For the first several royalty statements, you’ll see all kinds of sales, and then after a few accounting periods have gone by the returns will kick in and you’ll start to see negative units (unless, of course, you’re Stephenie Meyer). It’s a discouraging sight, but take heart—it happens to most authors.

As far as earnings go, it’s important to remember that just because there were sales, it doesn’t mean you’ll be seeing a fat check anytime soon, due to that pesky thing called an advance. Advance is short terminology for “Advance Payment Against Royalties,” meaning you won’t see a penny of your royalties until you “earn back” your advance. Any amount above the advance is your true royalty. The nice thing about an advance though, is that you get the money up front and if you fail to earn enough to equal your advance (also known as “earning out”) you still get to keep it.

Be Aware of Escalations

Many contracts contain different royalty percentages, depending on sales. For example, the publisher might agree to pay you 10% of sales for the first 10,000 copies sold, 12% for the next 10,000, and 15% thereafter. This is called an escalation. If your contract contains an escalation, it is very important you pay attention to the number of units sold, and that the royalty percentages escalate properly.

Cumulative Units and Earnings

The cumulative columns are the most important part of your statement. This is where you’re going to find mistakes, if there are any. The cumulative columns show the total units sold to date and the total earnings to date.

This is where you need to do a little math. When you receive your second royalty statement, add the units sold with the units from the first statement and make sure it agrees with the cumulative units on the second statement. Do the same with the earnings. If you have an unearned balance from your advance, you’ll also want to subtract cumulative earnings from the initial advance to make sure the balance is correct. It sometimes helps to keep a small ledger of just statement dates and unearned balance amounts, since this is the most important number to know.

Next Time--The Multi-Book Contract: Is It Worth It?

American Idol Redux (Or, How Not to Get a Big Head)

Here I am, blogging about American Idol again. I can’t help it. There’s so much the show has to teach us about being artists—maybe I should do a whole series of posts on what we can learn from watching this bit of reality fluff.

Last time, I wrote about how important it is to learn how to handle criticism well. The focus was mainly on negative criticism, but as I’ve been watching the show this season, it’s occurred to me that we need to talk about handling praise, too.

If you’ve ever watched the show, you’ll know that when a contestant stands before the judges after his performance, one of two things will happen: he’ll be praised or criticized. If he’s praised, the contestant will often sigh with relief, throw this head back, and close his eyes as if to say, I’m good, I’m really good—even Simon thinks so! The crowd will cheer, affirming that this praise is the gospel truth. If he’s criticized, he’ll make excuses, become defensive, or declare it is “simply the judges’ opinion” and the crowd will boo. Apparently, if the comments are negative, they can’t be true.

Where does this attitude that praise is always true and criticism isn’t come from? As I mentioned before, automatically dismissing negative criticism is harmful to artists, who should always be striving to improve their craft. What may be even more harmful, though, is believing every nice thing said about you.

Now, I’m all for self-confidence—you can’t send your art into the world without having true faith in yourself—but I am against believing your own hype. Everyone in the entertainment industry, from movie producers to publishers, is always on the lookout for the next BIG thing. They want it so badly that when they find a project they really love, they hype it to the high heavens, sometimes forgetting that there is a person attached to this project who might be getting their hopes up.

This happens to new writers all the time. You sell your book to a publishing house and suddenly your agent and your editor are telling you about all the important people who loved your book. They tell you about the movie scouts who called. They tell you about the foreign publishers who are lined up to buy it and all the marketing campaigns that are planned. There is loose talk about trips, tours, TV shows. Oprah. Awards. Soon, the reviews come in and you’re compared to Mark Twain or Charles Dickens.

And it this point it would be so, so easy to sit back and think “I’ve made it.” For a few, this will be the case. For most, it won’t. And while your agent and editor were genuine in their excitement, neither one has the power to control the market nor the ability to know just what will strike a chord with the reading public. Sadly, if you’ve bought into all the grand predictions and none of them pan out, you’ll end up feeling like a failure, when you’re nothing of the sort.

Or maybe all the predictions hold true and you become a superstar. Wonderful. But be on guard—the moment you begin to believe the hype, you’ll be in danger of becoming complacent and your work will suffer.

A few years ago I had the terrific opportunity to sign copies of my book at Book Expo America. I can’t tell you what a thrill it was to be sitting only a few booths away from people I’ve long admired—Michael Cunningham, Spike Lee, Bill Maher. There were posters and stacks of post cards with the cover of my book on them and a long line of people who wanted to get a copy. I did a reading, a phone interview, met some of my foreign publishers. At night I collapsed in my hotel room overlooking Central Park and in the morning I woke up to room service. I was in heaven.

But after a few days, I have to say that I was starting to get a little sick of myself. All that praise and special attention was addictive, but it was also beginning to ring a little hollow. And here I was, just a first-time novelist. I could only imagine what it felt like to be a true celebrity, when people licked your boots all day, every day.

At the end of my trip, at a special dinner thrown by my publisher, I asked my college mentor, Richard Russo, how he handled praise. He’s certainly had his share, especially after winning the Pulitzer Prize for his novel EMPIRE FALLS. In answer to my question, he pointed to his wife, saying that she helped keep him steady. He also said that no matter who you are, there will inevitably come a time when people won’t talk about you anymore—or at least not as much as they did—and if you aren’t secure in yourself, you risk falling apart.

It seems to me that when it comes to praise and criticism, it’s important to keep a certain baseline of confidence that holds steady in the face of scathing reviews or spectacular praise. Any comment thrown your way should be received with proper perspective and a little distance. Remember that the work is being judged, not you. Your value as a person has nothing to do with your level of fame or talent, and cannot be altered even if you become a giant success or spectacular failure.